Martha’s Vineyard opening holiday gift shop

Pop-up retail shops are a relatively recent trend. Since the first such store opened around beginning of this century, targeted temporary retail spaces have taken off in the U.S. and Great Britain. The pop-up shop, set up on a short-term basis in an unoccupied commercial space, provides a perfect limited risk enterprise for aspiring small business owners.

Returning for about the tenth year in a row, the Vineyard Holiday Gift Shop in Vineyard Haven features the work of over 20 different local artisans. A true co-op, the participants all split the expenses and take turns manning the shop. (Read the rest.)


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