UK entrepreneurs help open pop-ups

London-based We Are Pop Up connects brands and businesses with empty retail properties in the UK. We Are Pop Up asks the potential tenants to put together a proposal for what they would like to do — be it create a pop-up store or a art project — and landlords can choose which businesses they are interested in. The company was set up by retail strategy consultant Nick Russell, computer scientist Alastair Moore and studio artist Mike Salter.

We love what these young men are doing – creating a relationship between retail space and future candidates. Read their interview on Wired.

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