Dior pop-up will showcase Raf Simons collection

WWD reveals that Dior will “transplant the decor and atmosphere of Simons’ ready-to-wear show in Paris last September” and shops will feature custom “window displays, special furnishings, photo exhibitions and even a playlist of electronic music by French DJ Michel Gaubert.” The fashion trade journal also mentions that Dior tapped bloggers in each location to build buzz (Man Repeller in New York, Chiara Ferragni in Italy), but an LA rep has yet to be named. Which of our blogstars will they choose?

Read more on Racked: LA.

Yet again, proving that when opening a new store, the best word-of-month is from your own community.


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