TOMS founder Blake Mycoskie has from the very start been not only committed to fashion, but also to the needs of others. After visiting in Argentina and discovering many children in the village he was in had no shoes, Mycoskie then created the One-For-One program, thus every pair of shoes you buy, a pair would be given to those in need. Utilizing this same concept, he created TOMS Eyewear, therefore, giving sight to persons in need. Just this year, he launched TOMS Roasting Co., whose mission is to contribute clean water for developing countries through purchases of choice coffee.
Due to this very contributive spirit, it’s no surprise that the newest Pop-Up from TOMS will be a “Give-Shop”!
The goal of the Give Shop will be to acquaint people with the One-for-One programs that TOMS has in place, such as the footwear, eyewear, and clean water programs. Therefore, the community will become more familiar with just how TOMS Gives Back in many ways.
This Pop-Up will engage community participation by having many sorts of events. These events will include Movie Screenings, “Instameets”, “Style Your Sole” craft nights, and other such fun happenings!
The TOMS Pop-Up Give Shop will open on October 14 at 7802 Girard Avenue in La Jolla and will stay open until January 6, 2015. The Pop-Up will be open daily from 10am – 7pm.
Photo courtesy of Katie Dillon.